I went to WHSmith this morning to buy a magazine. They’ve moved! Magazines are no longer in the entrance, but tucked away out of sight in the back. The entrance is now given over to greeting cards.

But not entirely. Along with the greeting cards, WHSmith now devotes its prime retail area to plastic water bottles. I saw stacks, rows, cases of 15, more cases, more rows, here there and around every corner. I counted. As of 8:30 this morning, WHSmith Oxford has 1570 plastic water bottles on display.

[14 June 2019]